WEBSITE CONTENT CREATION

Website content creation is one of the most important ranking factors in SEO. In fact, over 15% of Google’s ranking factors are dedicated to the content that is found on your website. Google's main function is to deliver the most relevant content to the user for a given query. This means that if you enter a query into the search box, Google wants to give the user the best information on the subject.

The content of your website and keywords relating to your business have a big influence on ranking higher on search engine results pages. Noggin approaches content creation with a process that includes blogging, shooting video, re-writing web pages, and producing resources for your customer base. All of this will give search engines a reason to frequently index your site.

Producing content resources for your user base is perhaps the most important part of this process. In today's economy, businesses are finding success by increasing awareness and demand for entire industries, allowing the company who produces the content to benefit from a growing market and increased interests. Companies who market their content effectively will build their credibility amongst customers and prospects and will be able to claim authority of a larger part of market share.